April 9, 2019

 If you are listening to offline and online chatter, Personal branding is something you might be hearing a lot about these days.  So, what does personal branding really mean? How does photography fit into personal branding?

First off,  Wikipedia defines personal br...

April 2, 2019

Hashtags are an essential part of using social media. With tons of content being promoted on social media each and every minute, hashtags provide a simple way to search for specific content. With the majority of social media channels using hashtags, understanding how a...

March 6, 2019

If you aren't taking action to drive traffic to your site, it's simply a pretty site, and you're the only one admiring its beauty and its great functionalities.  With that being said, let's take a look at a few things you should be doing to grow your site and achieve y...

January 26, 2019

The answer is "YES!"  It's 2019 and it is absolutely essential for your business to have an online presence. Whether it’s a website, a social media page, blog page or a combination of all three, getting your business online is a must! Your customers and potential custo...

December 18, 2018

With a website, you have 24-hour-a-day, 7-days-a-week salesperson.  Your existing customers, prospects, partners, vendors, and so on will need to know who you are, what you offer, and why they should do business with you. A well-designed website provides all these reas...

December 8, 2018

My partner Curtis and I met over 7 years ago when he shot me for my 45th birthday.   We ran into one another about a year ago and started dating. Since then, I've expanded my digital marketing products to include MooD-ology

photography.  Working with each other has been...

November 8, 2018

Large companies have the luxury of outsourcing their digital marketing efforts to marketing experts, freeing up their time to focus on the important pie of the business... increasing revenue.  Fortunately, the internet allows small business owners with the same enjoyme...

September 5, 2018

While simply getting your brand out on social media is a good first step — especially if you’re a small business owner with limited time and resources — you want to make sure that everything you are posting on social media is worth the effort you are putting into it. A...

August 27, 2018

When I tell people I lost my Grandmother Elorna Scott in 2010 at the age of 94, the response always goes something like “You were blessed to have her for so long.” That is true in the scientific sense. But the truth is that my grandmother had been gone for more than a...

July 15, 2018

We are taking inspiration from women entrepreneur like Franny Martin who started her own business after 50. Martin turned her passion into profit and 11 years later, she is opening a second location and introducing a new product.

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